What's Inside
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Bilingual cannabis policy professional providing innovative and solution-focused leadership for over ten years
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Thoughts, feelings and first impressions on topics from public policy and foreign affairs to literature and pop culture to the adorable things my dog does
cannabis policy
We have a once-in-a-lifetime opportunity to build a legislative and regulatory regime with incredible potential to benefit public health, law & order and the bottom-line across the country – let’s not screw this up
About Breanna
Breanna Roycroft
Latest Posts
CANNABIS EDUCATION – WHY IT’S IMPORTANT
(Originally posted on Business of Cannabis 4 November 2018) Two weeks ago, Canada took an incredible leap forward with the legalization of cannabis for adult use. While those who are not familiar with cannabis or don’t think they know anyone who consumes cannabis on a regular basis may assume that most adults use cannabis just Read more about CANNABIS EDUCATION – WHY IT’S IMPORTANT[…]
BUSINESS OF CANNABIS QUICK HITS – BREANNA ROYCROFT, VP GROWWISE HEALTH
(Originally posted on Business of Cannabis 9 November 2018) On November 9th, I sat down with Business of Cannabis founder Jay Rosenthal to discuss the importance of education in the medical cannabis industry, GrowWise and Strainprint’s newest partnership, and the uptick in patient and caregiver inquiries post-legalization.
MEDICAL CANNABIS AND LONG-TERM CARE HOMES
(Originally written for Business of Cannabis 9 October 2018) Access to medical cannabis, while growing in acceptance across Canada, is far from universal. If you are an adult in control of your own care, the barriers to access are beginning to fall. If you are dependent on someone else for your care though, you may Read more about MEDICAL CANNABIS AND LONG-TERM CARE HOMES[…]
LET’S TALK ABOUT BELL LET’S TALK
A closer look at one of Canada’s, if not largest then certainly loudest, corporate giving campaigns Today is “Bell Let’s Talk Day.” A day ostensibly designed to help break the stigma surrounding mental health by encouraging Canadians to tweet, text and generally talk about Mental Health. My social media feeds this morning are split into Read more about LET’S TALK ABOUT BELL LET’S TALK[…]
STATS CAN REPORT INDICATES MAJORITY OF ILLEGAL CANNABIS BUSINESSES IN CANADA NOT AFFILIATED WITH LARGE CRIMINAL ORGANIZATIONS
(Originally written for Lift Cannabis 23 January 2017) Measuring organized crime in Canada: Results of a pilot project Statistics Canada, in partnership with a number of police forces across the country, recently undertook an ambitious pilot project. “Measuring Organized Crime in Canada” set out to identify gaps and opportunities in current data collection methods at Read more about STATS CAN REPORT INDICATES MAJORITY OF ILLEGAL CANNABIS BUSINESSES IN CANADA NOT AFFILIATED WITH LARGE CRIMINAL ORGANIZATIONS[…]
AN INTERVIEW WITH THE CEO OF EMBLEM CANNABIS
(Originally written for Lift Cannabis 8 December 2016) Lift sat down to talk with Emblem’s CEO, Harvey Shapiro, as the company prepares to start trading publicly. This week, Emblem Corp (formerly Kindcann) will become the latest Canadian medicinal cannabis company to become publicly traded. I sat down with co-founder and CEO Harvey Shapiro to learn Read more about AN INTERVIEW WITH THE CEO OF EMBLEM CANNABIS[…]
MY SUMMER VACATION IN MALI & THE CANADIAN DEPARTMENT OF DEFENCE
Canadian Defence Minister Harjit Sajjan recently returned from the former French colony of Mali to learn more about an ongoing UN Operation. Mali is on a shortlist of countries being considered by the Canadian government for potential peace keeping operations in Africa. In June of this year when I had the chance to travel to Mali. My mother Read more about MY SUMMER VACATION IN MALI & THE CANADIAN DEPARTMENT OF DEFENCE[…]
CTADS DATA RESULTS — CANNABIS USE IN CANDA
(Originally written for Lift Cannabis on 14 November 2016) The recent report sheds some light on the cannabis consumption habits of Canadians, but its methodology is not without issues. So how many Canadians are really using cannabis? Health Canada recently released the 2015 Canadian Tobacco, Alcohol and Drug Survey (CTADS) results. They released similar data Read more about CTADS DATA RESULTS — CANNABIS USE IN CANDA[…]
EIGHT THINGS I FORGOT I LEARNED ON MY FIRST TRIP TO WINNIPEG
(Looking south from the end of the driveway at the Dryden home) Six years ago, I put some about-to-expire Aeroplan points to use and traveled to Winnipeg, Manitoba for what would turn out to be my first of many visits. A handsome young man I had just met invited me to join his family for Thanksgiving Read more about EIGHT THINGS I FORGOT I LEARNED ON MY FIRST TRIP TO WINNIPEG[…]
CANNABIS PERFORMANCE METRICS: PUBLIC SAFETY
(Originally written for Lift Cannabis on 18 October 2016) More in-depth analysis of Public Safety Canada’s recent report on cannabis legalization. Public Safety Canada (PSC) recently released “Cannabis Performance Metrics for Policy Consideration: What do we need to measure?” For a concise synopsis of the report, I recommend this recent piece for Lift ’ by Read more about CANNABIS PERFORMANCE METRICS: PUBLIC SAFETY[…]